Reputation and Prestige.
I always think of Prestidigitator.
While accrediting agencies and regulators will increasingly insist on measuring performance outcomes, Allen says it is incumbent upon higher education institutions to monitor those outcomes to determine the learning rates of their students. "In earlier times, when selectivity was emphasized, the assumption was that if only the few best qualified students were admitted, and if those students put in the required seat time and were exposed to the right faculty, then learning would take place. Higher education in America was built on that premise for the most part. But high access institutions today can no longer afford to make that assumption without measurement, if they want to be quality institutions."
Time on Task